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Rachel Smith

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Test page – Rebecca’s calculator
Test page – Rebecca’s calculator 150 150 Rachel Smith

Price Your Retreat Price your retreat (and see your profit) Work out your venue and catering costs, then set your ticket price and watch the margin add up. Your retreat Weekend nights Friday & Saturday − 2 + Weekday nights Sunday to Thursday − 0 + Attendees Total headcount, including yourself if staying − 11…

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Customers confused by your poor messaging? Here’s how to fix it
Customers confused by your poor messaging? Here’s how to fix it 1600 900 Rachel Smith

I slipped into the pool to start my laps, brand new goggles firmly in place. Only to find… my eyes instantly filled with water on the first stroke. New goggles rarely leak unless they’re a bad fit, so I got out of the pool and took my dripping self to reception to return them. A…

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3 ways to use interviews to create content people trust
3 ways to use interviews to create content people trust 1600 900 Rachel Smith

If you want to take your content from meh to marvellous, you just need one little tweak: start including interviews. Why do interviews make your content more authoritative? So many reasons. Interviews give your content more credibility and colour Original quotes elevate your brand and help create content people trust A skilled journalist or copywriter…

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magnifying glass with a love heart inside and a pink background
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The blog post that put my client onto page 1 of Google
The blog post that put my client onto page 1 of Google 1920 1080 Rachel Smith

Over the years I’ve had quite a few small business clients ask me to design a website for them, or write some copy for their new site – but shy away from adding a blog. “Nope, don’t need a blog,” they tell me confidently. “I just need a website that people can visit and see…

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