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Rachel is simply a brilliant copywriter, adept at working with any client on any topic. She’s flexible in her approach, a great communicator and transparent about deadlines and budgets. Her ongoing work providing SEO optimised blog content has resulted in improved SERP rankings for our client, engaging content for social media as well as high-converting lead generation. Rachel is a joy to work with, a thorough professional and one of the best all-round wordsmiths I’ve worked with.

Katie HullHullo Communications

Rachel is a brilliant copywriter and journo: she delivers clean copy that’s well-researched, engaging and fits the brief. Plus, she delivers on time, which — in the busy world of endless deadlines — makes all the difference.

Jo McKayOfficeworks Noteworthy / Medium Rare Content Agency

We had a great experience working with Rachel, who offered advice on our content and SEO and re-wrote our website copy and metadata to give our site a more professional polish. We’re really pleased with the results and are already seeing changes in Google.

Michael WilloughbyDream Scope Homes

“In a crowded Australian media landscape, Rachel Smith stands head and shoulders above so many others for three simple reasons: she follows a brief to the tee, the work produced is clear, clean and to the point, and Rachel is terrific to deal with. I’ve commissioned her over and over and recommended her to others.”

John BurfittJB Media

A brilliant, multi-talented writer. Very easy to work with.

Amanda AdeyAuricFields Kinesiology

Rachel came highly recommended and was an absolute joy to work with. She took my overwhelm at writing my beauty product descriptions and blog posts and turned them into confidence! I have so much more love for my website now that Rachel has jazzed it up, fixed the broken bits and taken the blank space out of writing my blogs and social media posts.

Kristie MurphyFreya's Nourishment

Rachel is a terrific writer; someone I’ve entrusted complex feature story ideas to, knowing she has the expertise and talent to deliver a superior result every time. She’s a creative wordsmith who takes pride in her work and deals easily with the toughest of interview subjects.

Lisa ThomasCommunications manager, Transport for NSW (formerly News Corp + Pacific Magazines)

I have been using Rachel Smith’s copywiting skills for many years. Her creativity, ability to work with tight deadlines and broad spectrum of knowledge continues to impress me. Whether it be web and e-newsletter copy, consumer promotions, in-store point of sale or punchy one liners – Rachel is the lady to talk to.

Nicaly NottingSpark Up

Rachel is the ideal contributor. Her turnaround time is fast and her writing is engaging, as well as tailored to mesh well with the tone of whatever title or project she’s working to. Even better, Rachel always writes error-free copy which is delivered to deadline and word count. I would not hesitate to recommend her.

Aletha McHalickHead of Yahoo Lifestyle Australia at Verizon Media

Rachel is a true professional. She always turns in clean, concise copy – and on time. I have commissioned her for magazine articles that include health, interiors and general lifestyle topics and her versatility puts her at the top of my list of go-to writers.

Lynne TestoniFreelance editor

Perfect copy, on brief, on time: it’s what Rachel delivers every time I work with her.

Rob JohnsonEngage Media

Rachel comes from the ‘old guard’ of quality publishing: her writing is always delivered to brief; it’s clean, accurate, and thoroughly fact-checked; and it has an empathy and warmth that readers appreciate.

Sam GibbsEditor, formerly Hardie Grant

Rachel is an absolute gun and incredible to work with. Working across a range of industry verticals, Rachel always goes above and beyond, delivering perfect, concise copy that has been fact checked and thoroughly researched. I’m always happy to work with Rach and would recommend her to anyone!

Taylor BradfordBrandalism